R Balki’s suspense drama ‘Chup: Revenge of the Artist’, written and directed by R Balki, will premiere on September 23. In the Boycott Bollywood trend, the film is seen to achieve a grand business opening on the first day. And the reason for this is also the strong advance reservation of tickets for the first day parallel to the tremendous word of mouth that is being done in favor of the film. In fact, the film sold around 1.25 lakh tickets as of the evening, one day before its release. It is believed in the business circle that this figure may increase further until the launch. This simply means that the Bollywood movie can get off to a good start at the box office.
In terms of advance ticket sales, Chup has outperformed all Bollywood movies released this year. This year, the movie has left behind all the movies like Jug Jug Jio, Gangubai Kathiawadi, Shamshera, The Kashmir Files, and has garnered booking records. However, it is still far from the record for selling more tickets earlier. This record is told in the name of Karan Johar’s Brahmastra, who arrived this year. Speaking of the overall record, Salman Khan’s Bharat (tickets 3.16 lakh) and Sultan (tickets 3.10 lakh), Aamir Khan’s Dangal (tickets 3.05 lakh), Ranbir Kapoor’s Sanju (tickets 2, 94 lakh) are still among the best Bollywood movies.) holds the top three recorded records.
Sunny Deol and Dulquer Salmaan are in leading roles in Chup.
The unique promotional idea has created an atmosphere for the film.
By the way, until the premiere it will be clear how much R Balki’s film is going to earn on the first day at the box office. The Boycott Bollywood trend doesn’t seem to have any effect against the film. R Balki’s unique promotional idea for the film is the only reason for the interest being seen among the audience in favor of early booking and chup. In fact, R Balki found a unique way to promote the film in today’s environment. Three days before the film’s release, he organized a one-day show for the general public in selected cities across the country, including Mumbai, Delhi, also free of charge. It was called DTT. He also asked the audience to give their opinion in favor of the film.
After the freeview, the public fiercely appreciated R Balki’s thriller. There is strong support on social media for Chup. Somehow, the better public reviews have given a strong boost to early bookings. R Balki’s marketing strategy for Chup is a hot topic of discussion in Bollywood. Chup’s story is about a series of brutal murders of film critics. It is clear from the trailer and the title of the film that some filmmaker or artist is behind the murders. But who he is and why he is committing murders, an attempt to solve this mystery will be seen in the film.
Sunny Deol Dulquer Salmaan sees himself in tremendous roles
Sunny Deol is going to be seen in a large-scale movie after a long time through Chup. He has played the role of a police officer who is seen investigating a crime. While South Dulquer superstar Salmaan is in the second major role. Her character is that of a filmmaker. Shreya Dhanwantri is seen as Dulquer Salmaan’s love interest. Apart from this, Pooja Bhatt and many other actors will be in different characters. The attraction of the film among the people is also due to R Balki. Balki is always seen working on new stories. His process of making a movie is also completely different. For example, R Balki has beautifully used the Bollywood archives for Chup.
The film has also used a reference to veteran Indian film actor, producer and director Guru Dutt. Guru Dutt had committed suicide. R Balki has used old Bollywood movies and songs very well in Chup.