In the Corona era, OTT platforms have become the biggest source of entertainment for people. This is the reason why the number of OTT platforms has increased rapidly in India. There was a time when people lived only with the help of Netflix and Amazon Prime Video, but today there are more than 40 OTT platforms, which are bringing original content to users. In addition to web series, OTT also offers new movies due to the non-opening of cinemas and cinemas. There are many production houses that focus on web series as if they were movies. Due to this, the demand for artists has also increased. Especially artists like Manoj Bajpayee, Pankaj Tripathi, Radhika Apte, Tanuj Virwani, Darshan Kumar and Divyendu Sharma who have become hits on OTT. Your demand is high.
Manoj Bajpayee’s web series ‘The Family Man’, Pankaj Tripathi web series ‘Mirzapur’ and Divyendu Sharma Pyaar Ka Punchnama web series have all proven to be an OTT blockbuster. All of these web series have also aired for the second season and preparations are underway for the third. In such a situation, these artists are constantly seen in some series or movie on the OTT platform. In such a situation, the big question arises as to how fine it is to overexpose these artists via OTT platforms. Is it beneficial to them or will it be detrimental to their career in the future? Before knowing the answers to these questions, let’s show an anecdote.
Manoj Bajpayee and Pankaj Tripathi are currently the most demanding players on the OTT platform.
This story is related to veteran film industry actors Dilip Kumar and Ashutosh Rana. It happened that once on a show, Ashutosh Rana met Dilip Sahab. He walked up to him as he introduced himself and said, ‘Sir, my name is Ashutosh Rana. I am a budding actor, I recently made a movie called Dushman which is produced by Mahesh Bhatt sir and Vishesh Films by Mukesh Bhatt sir, Tanuja Chandra is its director. Dilip Kumar, listening very patiently with a slight smile in his eyes, holding Ashutosh’s hand in his with much affection, said: ‘Barkhurdar, I have seen your work. I also agree with your abilities, so I want to give you some advice. Whether it’s Dilip Kumar or Ashutosh Rana, all actors are like toy salesmen.
Dilip Sahab further said: ‘We all have a certain amount of toys. Now it’s up to you if you sell all your toys in just five years and close your store, or if you keep selling the toys near you continuously for fifty years. You already know how to work, so my advice is don’t rush, work hard, don’t be part of any career. You may not have any jobs in between, you may have some jobs left out of your hands, but you don’t leave the place. Walk your way and tell the world: ‘Tie a ghungroo on my feet and then watch my move.’
Although Dilip Kumar gave this advice to Ashutosh Rana, but the work may come for all those stars, who are victims of overexposure these days. There may be two reasons behind this. The first is that they have their own decision that after a long time they have started to get work, then they must work continuously. Second, many times the demand is so high that the person in front cannot refuse even if they want to. If you don’t feel like it, you bow to market pressure. As the story of Pankaj Tripathi is similar. He himself said in an interview: ‘I’m tired of acting. I have reached the limit of exhaustion. I need to take a break from work for a few months, but the industry will not allow me to take a break. I want to think about the journey of my life, I want to find myself, I want to evaluate whether I am overworking or not. From these words of Pankaj Tripathi it is clear that these works are being carried out even if they do not want to.
Actress Shefali Shah, who played a major role in the popular Netflix web series Delhi Crime, has to say on this topic: ‘What is overexposure when you play so many different characters? I have come here to do this job. I love knowing that people recognize me for my characters and not for me. They see my work, they like my character, not Shefali. On this, actor Darshan Kumar says: ‘People keep seeing me over and over again in different characters. If I were to play one type of character, it would probably bore the audience and there is a risk of overexposure, but I’m not doing it. How I played a boxer in the movie Toofan. In the web series The Family Man, Major has played the role of a police officer at the ashram. It’s going to be a good time for the actors, so they applaud us. We are getting a job. There is nothing wrong, nor is there a risk of overexposure.
Actor Ranvir Shorey, who plays a police officer on the web series ‘Sunflower’, broadcast on the OTT Zee5 platform, says: “It’s not like I’m a superstar releasing only one movie in a year or two. I’m not in that category. I will find happiness by being a part of different kinds of roles and projects. I have no problem even if my movie or web series is released every month. Actress Divya Dutta says: ‘Whoever is casting now, he will say hey, this is seen in all series, leave it. While some people will also speak in his favor. It depends on how you understand it. You do what you love and give yourself so much space. If he is enjoying his work, the audience also it will.